Featured in Solar superhero – 06-2012

Changing to adapt to new segments

Global market update: Markets and customer segments are changing. NPD Solarbuzz’s Michael Barker elaborates.
By
pv magazine

The five largest single-country markets in 2011, Germany, Italy, China, the U.S. and Japan, accounted for almost 3/4 of annual global demand last year. Although the top country markets appear to be spread geographically (two in Europe, two in Asia, and one in the Americas), in reality the European market was the dominant driving force …

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