Featured in Blue-sky thinking – 07-2014

First Solars evolving business model

Intersolar Europe: Thin film producers made something of a comeback at the Intersolar Europe trade show last month, but not as we know them. First Solar was exhibiting in Munich for the first time in three years and Chief Commercial Officer (CCO) Joe Kishkill attended the event and spoke to pv magazine to unveil his companys new strategy for Europe.

By

pv magazine

08 Jul 2014

After a fairly long absence from European trade shows, why is it that you are interested in Europe again? Joe Kishkill: It is interesting. I think there has been a perception that we may have left Europe. Yes, we did make the difficult decision to close our manufacturing operations in Frankfurt (Oder), Germany, in response …

This article is part of pv+

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