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customer acquisition

Everything is growing at Sunrun – including customer acquisition costs

Sunrun saw growth in deployments, revenues, cash and funding, as it expands its solar+storage business and pursues capacity sales. But the company and the larger third-party solar space are facing a sticky problem.

Net metering 2.0 slows down California’s residential solar market

Solar industry commentary is echoing state data, which shows that the implementation of net metering 2.0 and time-of-use rates is having a significant negative effect on California’s distributed solar market.

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