Featured in Let's talk about US – 12-2013

Optimization over radical change

Balance of systems market: The BOS industry is lowering costs mainly through system and process optimization rather than by developing revolutionary new devices. Matt Feinstein provides examples.
By
pv magazine

As solar oversupply and heavy competition wreaked havoc on solar module suppliers throughout late 2012 and 2013, balance of systems equipment suppliers also began dealing with price pressure, thinning margins and declining revenues across the board. Notably, inverter market share leader SMA undertook a major restructuring and rethink of the company strategy: geographically, the company …

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