Featured in Battling the elements – 09-2025

Seize the day

Solar module prices hit a historic low in August 2025, according to data from pvXchange.com, and Martin Schachinger is calling for action. The trading platform founder sees political headwinds for solar in Europe and wants urgent deployment to ensure the industry seizes the moment by building as many PV systems and energy storage facilities as possible.

By

Mark Hutchins

08 Sep 2025

European PV industry experts must take decisive action on solar and storage buildout, according to Martin Schachinger. | Image: Fang Guo/Unsplash

Don’t put off until tomorrow what you can do today. August 2025 saw another drop in prices compared to the previous month, reaching another historic low in module prices since December 2024. Almost all technology classes are at or below the market value at the turn of the year, despite efficiency gains that meant the …

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