Featured in Lean machines – 09-2011

A question of survival

Thin film industry ranking: The surrounding market is difficult enough on its own, but the falling price of crystalline modules is putting many thin film producers under additional pressure. Due to the efficiency level of some of the technology used, they should actually be selling their products at more favorable prices. With this, however, countless companies are overburdened and, as such, face questions about their very reason for existence.

It is exactly one year ago that experts of Strategy Consultants Roland Berger prophesied a true victory parade for the various thin film technologies. Their study, called “Light and shadows,” expected a market share of thin film modules clearly on the increase: from below 20 to over 30 percent as early as 2012. Nobody is …

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