Featured in Launching pv magazine’s new sustainability initiative: UP – 05-2019

Reinventing solar

As one of the founders of Germany’s Green Party, as well as the cofounder of Greenpeace’s chemistry division, and the visionary behind the cradle to cradle (C2C) concept, Michael Braungart is a true pioneer. In a conversation with pv magazine, he lays out his vision for the future of solar – an industry he says is one of the keys to our future. It includes innovative module designs and new business models.

By

Becky Beetz

13 May 2019

Michael Braungart | Image: Kassoe/Wikimedia

You mention the vital role solar needs to play in our energy transition in your book, The Upcycle, coauthored with U.S. architect William McDonough. However, you don’t mention its design. What are your thoughts on the industry?No other industry has so much potential for the future of the planet. But the business needs to be …

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