Tariff innovation and home electrification
Well-structured tariffs can make investment in new energy assets attractive for households. As the switch to electrified appliances moves beyond early adopters, tariff innovation will be crucial to mass adoption in Europe.
The European tariff landscape is evolving rapidly. While the energy crisis prompted by Russia’s invasion of Ukraine in 2022 interrupted European energy tariff innovation, the subsequent stabilization of prices has prompted energy retailers to offer more tariffs.Energy companies base tariffs on time-of-use rates, which vary at different times of the day; whether rates are for …
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