Foundation on Steady Development, Strength of Market Leader! SOFARSOLAR’s Three Consecutive Years of “Top Brand Inverter” in Polan

The sudden outbreak of COVID-19 in 2020 has had a major impact on the global economy, PV market environment and user consumption patterns. As the world’s top provider of PV storage inverter, battery and PV storage and charging solution, SOFARSOLAR goes against the current in the domestic and foreign markets and has achieved a rapid sales growth of 150% during the global epidemic in accordance with the steady development market strategy, consolidating the market leader position and establishing a new benchmark for technology and innovation for the industry.

Recently, with its excellent quality, professional service quality and extraordinary market performance, SOFARSOLAR was once again rated as the “Top Brand Investor” in Polish market by EUPD Research, a German authoritative research institution. This is also the third consecutive year that SOFARSOLAR has won the award in the Polish market, which has built a good reputation in the local market and laid the leading position of SOFARSOLAR inverter in the Polish market.

Zhong Qizheng, Co-founder and Vice President of SOFARSOLAR, introduced that SOFARSOLAR’s continuous lead in the international market was mainly due to its steady international development strategy:

1. Effective channel strategy. SOFARSOLAR has established complete marketing, service and storage centers in Poland, Italy, Germany, India, Australia, Vietnam, South Korea, Pakistan, Turkey, Dubai, Brazil, South America and other places to realize full coverage of global PV core areas;

2、 Adhere to the “PV Storage Combination” strategy. With its main business of PV inverter, energy storage inverter and battery, SOFARSOLAR forms a strong market synergy at the product side, just like a set of combination, fully meeting the new demand of the market and customers for PV storage combination;

3、 Keep embracing customers. Empower the channel with the marketing strategy of adjusting measures to local conditions, to truly realize the joint progress, coexistence and win-win with investors and customers.