Featured in A safe pair of hands – 08-2014

No longer the introvert

Inverters: Although inverters play a key role in all PV systems, the technology rarely impacts the ebb and flow of global market forces like modules do. But as price pressures move along the solar value chain, are inverter suppliers primed to seize the opportunity to reshape the solar market in their own image?

By

Ian Clover

11 Aug 2014

There are two conflicting schools of thought when it comes to dealing with a bloody nose: Tilt the head forwards or tilt the head backwards. For Swiss inverter supplier SolarMax, the immediate treatment to the “bloody nose” it received in 2011 when it tried to enter the Chinese market was, well, bloody obvious – tilt …

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