Featured in Turkish market at a crossroads – 03-2019

Why Shell’s acquisition of sonnen is a tipping point

Philipp Schröder, CEO CAPinside, former sonnen Managing Director
By
pv magazine
Sonnen’s former Managing Director Sales and Marketing, Philipp Schröder. | Image: Sonnen

The acquisition of sonnen by the largest oil company on the planet has provoked lots of criticism within the industry. To understand the magnitude of this step one needs to look back seven years. In 2012, when I joined sonnen, there were only a dozen people at the company. The two founders, Christoph and Torsten, …

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