Featured in Tipping point – 11-2023

Rollercoaster year for US residential segment

The rollercoaster of surging and plunging demand is a familiar feature of many PV marketplaces. Ethan Miller, the chief operating officer of Powur, a residential solar sales and project fulfillment platform, reports that the ‘solar coaster’ has arrived in the United States this year.

By

Jonathan Gifford

09 Nov 2023

“Every homeowner will ultimately want a battery – it is just a case as to whether they can afford it” – Ethan Miller | Photo: Powur

pv magazine: How would you describe the residential solar market segment in 2023?Ethan Miller: I have been in this business for a couple of decades and this has been one of the most dynamic years that I have seen. There is a confluence of factors, such as the [Californian net-metering regime] NEM 2.0 sunset leading …

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