Survival strategies
Surviving the downturn: The module price drop in the 2nd half of 2016 has created challenging conditions for players across the industry. While the largest manufacturers are protected by their scale, smaller companies are forced to innovate to survive. Götz Fischbeck of Smart Solar Consulting looks at the strategy of three such companies.
After record PV installations in the first half of 2016 in China, amounting to more than 20 GW, installation activity in the by far largest PV market worldwide has fallen off dramatically. Most industry experts predict anywhere between 5 GW and 10 GW of new PV installations in China for the second half of this …
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