Bridal gowns made solely with solar energy


The team at Justin Alexander understood that the company’s success didn’t rely exclusively on the bottom line.  They recognized a responsibility to address sustainability and work towards setting an example for the bridal industry. This adds on to their current practices as a cruelty-free company.  They also donate extra fabric to schools, source locally to their factories to reduce shipping of raw materials and decrease their carbon emissions by maximizing sea shipments. SolarKal was able to advise Justin Alexander on an approach that aligned with its capital expenditures strategy and sustainable commitment.

The new 83.6-kilowatt system will generate roughly 100,000 kilowatt-hours of clean energy annually and offset 100% of the building’s electricity use. The solar system will have paid for itself after only 4 years.  Justin Alexander’s solar panel installation is the equivalent of not burning 80,000 pounds of coal each year, or planting 86 acres of trees.

The company saw additional savings from New Jersey’s Transition Renewable Energy Certificates (TREC) program, one of the top solar incentive programs in the country.  The program will provide the company with consistent payments from the state utility for its reported usage.

Yaniv Kalish, SolarKal’s CEO shared that “When I got into solar 15 years ago, I never imagined that one day my daughters could get their wedding dresses from a company like Justin Alexander. We are honored to add solar energy to the already great work that Justin Alexander is doing to reduce their carbon footprint.”

Justin CEO of Justin Alexander said, “working with SolarKal was a pleasure.  They showcased the advantages of switching to solar and helped us find the right vendor to implement with from a price, timeline, and quality perspective. Their mission aligns with our company commitment to sustainability.”