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How to Boost Your Solar Business in a Virtual World

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If there ever was a time to learn how to effectively sell solar remotely – it’s now. The current situation will require new tools and techniques to win people’s solar hearts and minds. Join us for this timely pv magazine Webinar and be part of the conversation!


How to Boost Your Solar Business in a Virtual World

If there ever was a time to learn how to effectively sell solar remotely – it’s now.   

Deciding to go solar is a deeply emotional sale for a homeownerIt involves a family’s most prized possession and a large sum of money. Transitioning that emotionalhigh-information decision to a remote sales process in our new age of social distancing is a challenge that requires empathic salespeople with strong software. 

In this timely pv magazine Webinar we will learn how installers, manufacturersdistributors,and lenders in the solar industry can improve their bottom line while maintaining their health.The CEO of Sofdesk, Lennie Moreno, is eager to discuss how automation and software are playing a more important role in the installation of solar. Sofdesk is a software firm that builds end-to-end sales tools for everyday use in the solar and roofing industries.  

During this pv magazine Webinar, Moreno will share his ten years of solar and roofing experience and address these topics and more. As a second guest we welcome Billy Zeier, CEO and Co-Owner of Clean Point Energy. Zeier has used Solargraf to grow his business. Join us in this pv magazine Webinar and find out about his experiences and insights in using the solar software.

pv magazine Webinar content

  • The new reality of closing sales over the internet and phone
  • Adapting a sales pitch and message to work with home-bound customers 
  • What are the crucial decisions in setting up a remote solar sales business? 
  • Reducing soft costs from end-to-end 
  • Finding new ways to generate high-quality leads
  • Insights from an experienced user of the solar software

Sofdesk’s end-to-end solar software creates detailed proposals with shading analysisdesign and financing options, and automated permitting. These new times will require new tools and techniques to win people’s solar hearts and minds. Join us for this timely pv magazine Webinar and be part of the conversation! 

pv magazine Senior Editor, Eric Wesoff, will moderate the discussion. Questions can be submitted beforehand or during the Webinar through a chat window.


Lennie Moreno, CEO & Founder of Sofdesk

CEO & Founder of Sofdesk, Lennie is a serial entrepreneur with over 10 years of experience in the solar energy, roofing & high technology field. Through hard work and a legendary drive across North America to build his business Lennie partnered with top Canadian Venture Capital firms and scaled his team to 60 full-time employees. Highly dedicated in giving back to his community, he offers his time speaking at Solar Energy Events, Entrepreneurial Events, Start-up Events and Detention Centers. Lennie also created his own foundation “Clean Out Your Closet” to provide quality clothes to shelters across Montreal through music endeavours.

Billy Zeier

Billy Zeier is CEA and Co-Owner of Clean Point Energy, a San Francisco based solar company. Billy along with co-owners Noemi & Amanda, started Clean Point Energy 5 years ago after recognizing a need for a full-service solar energy provider. Clean Point Energy is a certified woman-owned, community-minded company, deeply invested in bringing Clean Energy to as many communities as possible in order to help heal the effects of climate change on the environment. They are proud are owners and manufacturers of the Dual Axis Solar Tracker “The Stracker“. Providing 40% more power to each solar panel, 12% more power per square foot, and up to 30% quicker ROI for customers. NABCEP certified.

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