BREAKING: SolarCity brand to disappear
As was widely reported yesterday, Tesla Motors has officially changed its name to Tesla Inc., to reflect its broader business interests. However, that isn’t the big story regarding name changes at the company.
Very soon, the largest name in residential solar will disappear. According to a statement (in German) on teslamag.de, in the “near future” both PV systems and the new “Solar Roof” will be marketed under the Tesla brand, and the SolarCity brand will “disappear altogether”.
This announcement comes two months after Tesla’s shareholders voted to acquire SolarCity. Tesla states that while its previous goal was to “to accelerate the transition to sustainable mobility”, its new goal is “accelerating the transition to sustainable energy production”.
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[…] Home Depot previously worked with Tesla-subsidiary SolarCity Corp, but the actual products were not at the stores and the SolarCity brand was ended. […]
[…] the company fold SolarCity into Tesla Energy, or keep it as a separate solar business unit? The SolarCity brand is expected to disappear, replaced by Tesla’s brand, so don’t expect the SolarCity name to remain in the […]
Makes sense. Now get the Model 3 churning plus the pickup and economy options so we can sell this silly car business to Apple and focus on the cool stuff.
this was announced months ago when they pitched the merger to investors: https://electrek.co/2016/11/01/tesla-and-solarcity-acquisition-presentation/
It’s not “breaking”.
[…] this week it was changing its name to simply Tesla, Inc. In addition, there are reports that the SolarCity brand will soon disappear altogether, with the PV systems and new “Solar Roof” being marketed under the Tesla […]